1. Overview

• This Privacy Policy outlines how personal and payment information, collected via our website, is securely handled, used, and protected. By visiting or making purchases, customers consent to the data practices described below.

2. Information Collected

•  *Personal Data:* Name, address, phone number, email address, and identification details for transactional purposes.
•  *Payment Data:* Card information, UPI ID, bank details (for payments and refunds), processed securely using the GoKwik gateway or direct bank transfer.
•  *Order & Usage Data:* Order history, browsing activity, device/browser info, IP address, and communications with customer support.

3. Use of Information

•  Order processing, shipment, and fulfillment.
•  Payment verification and fraud prevention.
•  Customer support and service improvements.
•  Sending order confirmations, tracking updates, and relevant promotional communications (opt-in).
•  Legal compliance (KYC, anti-fraud, government regulations).

4. Sharing of Information

•  Data is *never sold* to third parties.
•  Shared only as needed with trusted payment processors (e.g. GoKwik), couriers, and certification partners strictly for transaction or logistics fulfillment.
•  Information may be disclosed to government authorities where legally required for audits or anti-fraud investigations.

5. Data Security

•  All transactions are encrypted via SSL/TLS protocols.
•  Payment gateways follow PCI-DSS standards for safeguarding financial information.
•  Access is strictly limited to authorized personnel for necessary business operations.

6. Retention & Access

•  Data is retained only as long as necessary for regulatory, auditing, or legitimate business reasons.
•  Customers may request information access, correction, or deletion subject to governing law and regulatory requirements.

7. Cookies & Browsing Information

•  The website uses cookies for improved functionality, faster checkout, and personalized user experience.
•  Non-essential cookies (for analytics or advertising) are used only with user consent.
•  Cookie settings may be managed via browser controls.

8. Children's Privacy

•  The website is not intended for persons under the age of 18. No personal information is knowingly collected from minors.

9. Updates & Changes

•  Privacy Policy may be updated to conform with best practices or regulatory changes. Updates become effective upon posting on the website. Significant changes will be communicated via email or site alerts.

10. Contact & Complaints

•  For privacy requests, complaints, or to exercise data rights, connect with support via help centre email or phone as listed on the website.